The Infrastructure of Local Entrepreneurship
MudLabs helps aspiring founders launch real businesses with the guidance of seasoned advisors and the power of AI — no jargon, no gatekeeping, just clarity and support.
Built for community builders, tradespeople, dreamers, and doers.
“Where do you want your first customers to come from?”
Spark learns what you're building and turns it into a plan you can act on.
Advisor Response:
Why MudLabs Exists
Not Everyone Has a Startup Circle. So We Built One.
You don’t need an MBA, a rich uncle, or Silicon Valley connections. You need someone who believes in you, a roadmap that makes sense, and the right tools at the right time. That’s MudLabs — a bridge between your idea and your first customers.
The MudLabs Process
Six Steps to Predictable Progress
Clear stages, human guidance, and AI prompts that keep you moving.
Understand Your Starting Point
You begin with a founder baseline assessment. This helps us understand your idea, your experience level, and what kind of help you need.
You Receive
- • A professionally written Founder Baseline Document
- • A clear summary of where you are and what comes next
Build Your Business — One Piece at a Time
You answer guided questions to build your business model in plain language. If you get stuck, AI tools help you research and think things through.
Focus Areas
- • Who your customer is
- • What problem you’re solving
- • How your business works
Review + Professional Documents
MudLabs mentors review your work and turn it into clear, professional documents you can actually use.
You Receive 3 Downloadable Documents
- 1. Formal Business Model Document
- 2. Launch Strategy & Action Plan
- 3. Execution Framework (EOS-based)
These are not templates — they are written specifically for your business.
Execute With a Mentor
You work directly with your mentor to complete the exact tasks needed to launch your business.
Details
- • Tasks are organized for you
- • You are not left to figure things out alone
- • Your mentor stays involved
Start Growing
Once your business is launched, you gain access to simple tools for managing customers and marketing.
Growth starts after clarity — not before.
Ongoing Support + What’s Next
As you enter the scaling phase, your mentor continues working with you using proven systems and tools to support growth and execution.
Your Startup Tools — Backed by Real People
Pre-Spark helps you find and shape a real opportunity.
Spark gives you guided AI prompts to structure your business.
The Dashboard connects everything — and your advisor makes sure you stay on track.
It’s not just tech. It’s a team.
Founder Dashboard
Advisor-guided progress, every step
- 🧠 Brainstorm with Pre-Spark — AI and your advisor help pick the best direction
- 🧩 Build your model in Spark — prompts help you think, your advisor helps you decide
- 📍 Track milestones in the Dashboard — your advisor sees where you’re stuck
Advisors
Advisors Who Actually Care
Join a network of builders, founders, and operators who give back by guiding the next generation. We match advisors with founders who need real-world wisdom — not vague advice. You’ll help real businesses grow while shaping your local economy.
Become an AdvisorDifferentiators
Why MudLabs Is Different
We built this for the 99% of founders who don’t have a roadmap, capital, or connections — but do have a dream.
People First
Real advisors, not content libraries. Guidance that understands life, not just business plans.
Step-by-Step Simplicity
From first idea to first customer, we turn uncertainty into action through clear, repeatable steps.
Built for Real Life
No fluff, no pitch competitions. Just practical tools that fit into your day, not the other way around.
Identity Alignment
Who We Serve — And Who Builds With Us
If this sounds like you — you belong here.
Founders
- • You’ve never started a business, but you know you’re ready.
- • You want to build something that matters in your community.
- • You’re tired of abstract advice and want a real path forward.
Advisors
- • You’ve built something before — and want to give that wisdom back.
- • You care about your local economy and want to see it thrive.
- • You believe that experience shared is experience multiplied.
Our Beliefs
We Believe…
We believe starting a business shouldn’t require a background in business.
We believe the best founders are often overlooked by traditional programs.
We believe you can build something powerful with guidance, grit, and clarity — not jargon, pressure, or hype.
We believe in strong local businesses, and the people behind them.
That’s why we built MudLabs. And that’s why we want you with us.
FAQ
Ask Better Questions. Get Clearer Answers.
What if I don’t have a business idea yet? ⌄
Spark helps you find and shape one.
Can I use MudLabs while working a job? ⌄
Absolutely — it’s built for people with real lives.
Do I need to pay? ⌄
MudLabs offers two paths: a one-time $150 purchase for unlimited Spark access with pay-per-meeting advisor support, or a $100/month subscription that includes weekly advisor sessions and priority scaling support.